LEGO has made it onto the DreamToys list of top toys of the Year, with one in the top 12!
The Toy Retailers Association have released their top picks of 2021 and LEGO appears in a few different categories, including ‘Top 12‘, ‘License to Thrill‘, and ‘Everybodies Building‘.
You could also use this list as a gauge for Christmas gifts this Year, as a wide range of LEGO themes are covered, from LEGO Star Wars and LEGO Harry Potter, to LEGO Stuntz and LEGO Space.
See below for which LEGO sets were chosen:
DreamToys Top 12
- Boba Fett’s Starship (75312)
DreamToys Licensed To Thrill
- Boba Fett’s Starship (75312)
- Hogwarts Chamber of Secrets (76389)
- McLaren Senna GTR (42123)
Everybody’s Building
- Stunt Show Truck (60294)
- Space Shuttle Adventure (31117)
- Forest Camper Van and Sailboat (41681)
DreamToys
All you need to know about DreamToys!
A major media initiative run by the Toy Retailers Association
Supported by members of the British Toy and Hobby Association, DreamToys 2021 took place on Wednesday 3rd November.
DreamToys marks the real countdown to Christmas and encourages gift givers not to leave purchases to the last minute in order to avoid disappointment.
Every November media representatives are invited to a London venue to view the toys that have deemed to be the ‘must have’ DreamToys for that Christmas – although the event was virtual in October 2020 because of Covid-19.
The list is decided by a panel of retailers made up of large chains, large and small multiples and independent retailers including the Entertainer, Smyths, Toytown, Toymaster, AIS, Selfridges and Hamley’s.
The day secures coverage on national television and radio, local radio, national and local newspapers and is promoted across social media using #DreamToysUK.
DreamToys also provides TRA members with a hook to start their own local Christmas countdown campaigns and feature toys that have been included in the list and appeared within the national media coverage.
Watch the 2021 DreamToys video with DreamToys selection committee chairman Gary Grant and presenter Gavin Inskip.
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