Visitors to the store on release day can not only purchase the new set but also get it signed by the LEGO Designers behind the set, Henrik Andersen & Lucy Bilgin. They will be at the flagship store to meet fans and sign sets between 10am and 12pm on Wednesday, May 1st.

It’s advised to get there early as the UCS TIE Interceptor set is expected to be popular, it’s also only available to LEGO Insiders between 1st and 3rd May, followed by general release in the 4th May.

The designers will be attending the Leicester Square LEGO store this weekend (1st July), where visitors to the store can purchase the new set and get it signed by the LEGO Designers themselves Ryan Van Woerkom and Niken Ayumurti Hartomo.

The special event starts at 10:00am and will last for approximately an hour, which isn’t a very long amount of time, so please make sure to get there early. You’ll also need to be a VIP member to purchase the set, this is a free program to sign up to.

You’ll also be about to pickup the recently revealed LEGO Disney 100 Celebration (40600) GWP set, on spends of £95 or more on Disney products.

Surprisingly it will be the first store to be situated south of the river in London, it’ll offer fans the same experience that other stores offer but in a totally unique setting.

It will include the same instore features that we know and love, such as a LEGO Pick a Brick Wall, Build A Minifigure Station, and exclusive instore events.

The store is set to open sometime in Spring, watch this space for more details.

Official details:

Building to launch! The LEGO® Group set to open brand new store at Battersea Power Station, London this Spring

LEGO® fans have some bricktastic news to kick-start their year – a new London store is on its way! This Spring, the LEGO® Group will open a new store inside the restored Battersea Power Station, which opened its doors to the public for the first time in history in October 2022. The new store will be the brand’s latest in the UK and the first London store south of the river!

LEGO fans of all ages are set to have a great time within the brand new store, plus experience multiple opportunities throughout to fully immerse themselves in the world of LEGO®, including:

• LEGO Pick a Brick Wall: A great way for customers to select the exact elements that they require for their builds.
• Hands-on play opportunities: Including free build challenges and events each month.
• Build a Minifigure Tower: Visitors can mix and match from a wide selection of bottoms, tops, heads, hair pieces and accessories to customize LEGO minifigures.
• Store Associates: Whether customers are picking out a gift, looking for the latest set, or bringing a LEGO fan in for a special treat, the LEGO team can help find the perfect set.

“The new LEGO store in the iconic Battersea Power Station will inspire builders of all ages with endless play opportunities. We are excited to launch a store that will deliver innovative, experiences that will be a destination for product launches, events and a hub for our LEGO fan community,” said Alison Wood, Retail Director, UK and Ireland.

“With bricks at the heart of Battersea Power Station, we’re delighted that the LEGO Group has chosen the Grade II* listed Power Station, which is one of the largest brick buildings in Europe, as the new home for their first store south of the river in London.” said Sam Cotton, Head of Asset Management at Battersea Power Station Development Company (BPSDC)

The brand-new 223m² store offers the full range of new products only available directly from LEGO stores and LEGO.com, including LEGO® Jazz Club, LEGO® Eiffel tower, and LEGO® Motorised Lighthouse. In addition, LEGO® VIP-members will receive benefits at the new store such as exclusive gifts with purchase, double points events and much more.

The official opening date and dates for in-store events will be announced soon.

The events are being held at a few stores in cities around the World including London, Shanghai and New York. The events will include special guest appearances and hands-on experiences, with the opportunity to make and take a themed built home.

These events require tickets to attend, with most already sold out, you can learn more about LEGO Lates here ready for the next round of events.

4th October: BAFTA Film & TV Costume Design

Join us as the LEGO® Store Leicester Square teams up with BAFTA for an after-store-hours event celebrating the film industry. Costume designer and stylist PC Williams will share her brilliance in a masterclass, and you can build a creation of your own to take home. 7:30-10pm. Tickets required.

19th October: Fashion in Shanghai

Be there as the LEGO® Store People’s Square hosts a fashion show featuring the incomparable Grace Chen. As a fashion designer, Grace Chen lets her creativity flow through her passion for design. This exclusive event will celebrate the art of fashion, and you’ll get to participate in hands-on building activities. 7:30-10pm. Tickets required.

20th October: Music with Universal Music Group in New York City

Join us at the LEGO® Store Fifth Avenue for an opportunity to enjoy an intimate live concert with two-time GRAMMY® Award nominated songwriter and musician, Skip Marley and colourful upcomer Dora Jar. They will share their music as well as a glimpse into their creative process. Plus you can participate in unique hands-on building experiences and take your creation home with you. 7:30-10 pm. Tickets required.

Thankfully most events will once again be open to the public, as previous years were hindered or cancelled due to the COVID-19 pandemic. The most exciting news though is the confirmation that LEGO will have a space at the London Toy Fair 2023 and will once again be taking over the Olympia Room.

Many of the new set reveals will take place throughout the event, held in January 2023, although if past toy fairs are anything to go by there won’t be any photos or product descriptions shared to anyone outside of the event. Things may have changed though, so watch this space.

London Toy Fair will be held on the 24th to 26th January 2023.

The front is a comic store, it’s what lurks behind it that budding Secret Agents will love. Your mission, if you choose, is to build your own LEGO creation before taking on your very own LEGO City Mission.

The event will take place over two days, 26th and 27th August, It’s a completely free event but you’ll need to book a space in order to attend. Please read the off details below.

Official details:

LEGO® City Missions by The LEGO Group

Do you have what it takes to take on our top secret LEGO City Mission?

 

On 26th and 27th August, The LEGO Group are looking for imaginative kids to solve an array of creative problems posed by our urgent Mission Alerts in their own, unique way. If you think you’re up to the challenge, then join us for a free thrilling and immersive new experience in the heart of central London!

Simply book a time slot and then head down to our mysterious new “City Comics” store, where kids will be able to experience one of the new LEGO Missions stories in real life. We’ll catapult them from undercover agent to an astronaut cadet, ready to blast off on an adrenaline-fuelled journey into outer space. Once onboard, they’ll have to use all of their creativity and ingenuity to save this perilous mission from disaster and become the first kid to ever set foot on Mars!

Experience one of the new LEGO City Missions like never before and find out how to build with story, not instructions.

This experience is suitable for kids aged 4-12 and accompanied by an adult.

All tickets are free and give attendees a 60 minute slot for the experience. We will be running from 10AM – 7:30PM over the 26th and 27th August.

Please arrive 10 minutes before your designated start time.

 

The venue can be found in Soho, located at:

City Comics,

Noho Studios, 46 Great Titchfield Street, London, W1W 7QA.

 

Parents, guardians and non-participating adults do not need to purchase tickets, though you will still be able to attend and spectate!

 

Please note that photographs and footage will be taken throughout the event space. These will be used by The LEGO Group for marketing and publicity in our publications, on our website and in social media or in any third party publication. Please contact the event organiser if you have any concerns or if you wish to be exempted from this activity.

For any queries regarding this event, please don’t hesitate to contact us at: legocitymissions@outlook.com

If you have any accessibility requirements, or would like any assistance on the day, please contact the organiser: legocitymissions@outlook.com

You’ll need to pop into the store on the Thursday 26th November to obtain one of 200 wristbands that grant you entry in the early hours of the day. You’ll be able to grab a wristband from as early as 10:30am.

As a treat for waiting in the queue in most likely freezing temperatures, the lucky attendees will receive a ‘special midnight opening gift‘ when purchasing the £699.99 set, it is currently anyone’s guess as to what it is though.

As we already know there is a set exclusive GWP (gift with purchase) with the UCS AT-AT and that is Luke Skywalker’s Lightsaber!

Fingers crossed they have set aside enough stock for this special event and a few extra for the folks that can’t make it until the stores usual opening hours.

Will you be braving the cold and standing online for one if the years biggest sets? Let us know in the comments below. Be safe out there!

Official details:

Join us at the LEGO Store Leicester Square for our midnight opening event where you can be the first to purchase the Ultimate Collector Series 75313 LEGO® Star Wars AT-AT, available exclusively to LEGO Stores and LEGO.com, plus receive a special midnight opening gift.
Date: Friday, 26th November 2021 (in the early morning)
Time: 00:01 to 02:00

How to secure your place

Visit the LEGO Store Leicester Square on Thursday, 25th November 2021 to collect a wristband. Wristbands will be available from 10:30am.
A dedicated Store Associate at the store entrance will issue wristbands to fans wishing to purchase the Ultimate Collector Series 75313 LEGO® Star Wars AT-AT at midnight.
The LEGO Store Leicester Square has 200 wristbands to issue on a first come first served basis.

Terms and Conditions

One wristband will be issued per person. Wristbands cannot be collected on behalf of someone else. Wristbands will be required to be affixed to the wrist at time of collection.
One wristband secures entry to the store at 00:01 on Friday, 26th November 2021.
When 200 wristbands have been issued the queue will close and no further wristbands will be available.
Fans who have received a wristband are welcome to leave the store/queue and return to the store at midnight.
At 02:00 the store will close and will reopen at normal opening time. Last entry will be at 01:45 on production of wristband.
The LEGO Group cannot be held responsible if the wristband is lost or destroyed. Failure to produce the wristband will mean entry to the event is refused.
Wristbands have no monetary value.
One gift per person when the Ultimate Collector Series 75313 LEGO® Star Wars AT-AT is purchased at the event. No alternative gift is available. The gift has no cash value. We reserve the right to withdraw this promotion without prior notice.